Would you build your nice, new house on a foundation of sand or concrete?
Sure a beach house is nice but it doesn’t stand the test of time nor weather the storm.
The same logic should be used when building your business.
A strong foundation is built on solid ground, with clarity and strategy. But enough of the metaphors!
What are these business foundations that I speak of so often?
Tag: content
How It Works: Instagram Algorithm
Gone are the days of blaming the algorithm for our poor performing content.
As an Instagram business owner, we are all about growing our account. And the best way to grow is to reach new audiences.
So, how can we get the algorithm to push out our content? We learn how it works and then capitalize on that information.
Continue reading “How It Works: Instagram Algorithm”Content Trend Predictions for 2022 👇
2021 has been quite the year for Instagram, but I think 2022 will be the game-changer.
Here are a few content trends that will set socials on 🔥 in the new year:
4 Signs It’s Time For A New Content Strategy
You have a content strategy, but it’s not working.
How do I know?
Because I’ve been there.
I got comfortable with a plug-and-play content strategy that was once upon a time successful.
But then… it wasn’t.
Writing for Social Media
It’s easy to get wrapped up in the technology when talking about social media, but flashy tools alone won’t make a campaign effective- good content does. Great social posts take time and effort to craft, just like any other kind of writing.
Continue reading “Writing for Social Media”